CANOO
Canoo is creating a greener planet and reinventing the automotive industry by bringing bold electric vehicles to everyone.
CANOO
Electric Lifestyle
Canoo retained the Locker Room Agency to introduce the brand, and its lineup of vehicles, to Tier 1 talent across sports, business, music, entertainment, and fashion
APPROACH
Implemented the Canoo facility tour program for VIPs
Introduced the brand to major sports organizations, influential talent, and business leaders for investment/partnership related discussions
Sourced relevant talent for brand initiatives/campaigns
Advised on talent activation strategy