WHAT WE DO
We connect brands with athletes to develop long lasting relationships
LOCKER ROOM AGENCY, Where the plays are drawn up
OUR MISSION
… is to help athletes and brands team-up to create impactful campaigns and build strong relationships.
OUR LOCKER ROOM
… focuses on connecting athletes & their agents with the right brands to find new opportunities outside of their playing careers. Helping turn past, current, and future sports professionals into early adopters, brand ambassadors, and investors. Our Locker Room welcomes everyone!
OUR RELATIONSHIPS
… are everything. We always put the athlete first and take pride in connecting the right athlete with the right brand. By using personal insights, we've been able to focus less on the “agency” and more on growing the Locker Room family. Our industry friendships span decades and the bridges we’ve built stretch from start-ups to global corporations.
ESPN
We Conquer the Locker Room
From the founders of Beats by Dre's sports marketing team, the Locker Room Agency is well versed in conquering locker rooms.
Through our direct relationships with elite athletes across all the major sports, we led all sports marketing efforts for the Beats brand: product seeding, contract negotiation, athlete insights, and overall athlete management. The experience, not only fueled Beats' brand globally and led to Apple’s $3 billion purchase, but it also inspired and motivated us to one day launch our sports marketing venture.
We know precisely how to draw up the plays to get your brand through the doors of the Locker Room. It's what we do.
OUR SERVICES
Talent
Procurement
Management
Programming
Hospitality
Product
Seeding Strategy Advisement
Collaborations
White Glove Treatment
360 Brand Campaign Support
Cultural Insights for Brand Campaign Development
Digital Messaging & Communications Strategies
Energy Moment Development & Strategy
Experiential & Event Planning
Contract Negotiation & Execution
Strategy & Structure
Rate Advertisment
ABOUT US
GW Wright
Founder
As a sports marketing insider, GW Wright is connected from C-suite boardrooms to locker rooms all across the nation. GW’s main focus is building relationships with sports talent/teams/associations and brands to help foster meaningful partnerships that benefit all parties. Prior to launching his own consulting agency, Locker Room Agency, Wright was Sports Marketing Director at Beats by Dre where he leveraged his sports network to help make the brand the powerhouse it is today.
9171 Wilshire Blvd, Suite 500, Beverly Hills, CA 90210
gw@lockerroom-agency.com